JINYA Ramen Bar — the beloved restaurant chain renowned for its slow-cook approach to ramen for contemporary Japanese dining — recently launched new menu items made with Impossible Meat. The brand is committed to accommodating a variety of dietary needs and preferences with exceptionally flavorful dishes.
Through its new collaboration with Impossible Foods, JINYA debuted five new dishes featuring "balanced, bold ingredients and savory plant-based meat that don’t sacrifice on flavor." These include Impossible™ Tacos, Impossible™ Bun, Impossible™ Rice Bowl, Flying Vegan Harvest, and Tsunami White Pearl.
"We couldn’t be happier to launch menu items made with Impossible meat," said JINYA Ramen Bar Founder and CEO Tomonori Takahashi. "JINYA has been transforming the way people eat ramen with our gluten-free, vegan and vegetarian options. So, Impossible Foods’ products fit in perfectly with our menu innovation and add another layer of variety and opportunity for our guests to explore full-flavored Japanese cuisine."
Upscale Plant-Based Dishes
JINYA Ramen Bar Launches New Menu Items Made with Impossible™ Meat
Trend Themes
1. Plant-based Meat Substitutes - The rise of plant-based meat substitutes is disrupting the food industry and opening opportunities for restaurant chains to offer more variety and meet a variety of dietary needs.
2. Menu Innovation - The introduction of new, innovative menu items made with plant-based meat provides an opportunity for restaurants to attract customers with an interest in healthy and sustainable eating options.
3. Fast-casual Dining - The trend towards fast-casual dining is growing and providing opportunities for restaurant chains to offer quality dining experiences with efficient service at an affordable price point.
Industry Implications
1. Restaurant Industry - The restaurant industry is being disrupted by the rise of plant-based meat substitutes and the need to meet a variety of dietary needs and preferences.
2. Food Service Industry - The food service industry is experiencing a shift towards healthy, sustainable, and plant-based options, providing opportunities for innovation and growth.
3. Culinary Arts Industry - The culinary arts industry is being challenged to create innovative and creative dishes that cater to the growing demand for plant-based and sustainable options.