When looking to unwind two self care habits come to mind: drinking and taking a bath -- Jägermeister's Bath Bomb combines the two, offering consumers a more novelty method of relaxation this holiday season.
Hilariously enough, this product was first launched as a prank on April Fools Day, but has now come a reality thanks to consumer demand. The bath product is comprised of aniseed, star anise and juniper -- the same aromatics used in the liquor. To make the experience complete, the bath bomb will fizzle into a vibrant green color, which references the bottle while serving as a seasonal reminder of the hoidays.
Perfect as a novelty stocking stuffer, the Jager Bath Bomb is available online.
Liquor Bath Bombs
Jägermeister's Bath Bomb is the Perfect Novelty Stocking Stuffer
Trend Themes
1. Alcohol-inspired Bath Products - There is a growing trend of novelty bath products inspired by alcoholic beverages, presenting an opportunity for companies to innovate and create unique products that cater to consumers looking for a more fun and humorous method of relaxation.
2. Prank-to-product Marketing - The success of Jägermeister's Bath Bomb prank on April Fools Day showcases how pranks can turn into actual products, highlighting an opportunity for businesses to experiment with playful marketing and potentially create successful products in the process.
3. Holiday-themed Bath Products - The Jager Bath Bomb's vibrant green color that references the Jägermeister bottle and serves as a seasonal reminder of the holidays presents an opportunity for businesses to create bath products that cater to specific holiday themes and festivities.
Industry Implications
1. Alcohol Industry - The success of Jägermeister's Bath Bomb presents an opportunity for companies in the alcohol industry to expand their reach and create unique and humorous spin-off products that cater to a wider audience.
2. Beauty and Personal Care Industry - The growing trend of alcohol-inspired bath products presents an opportunity for companies in the beauty and personal care industry to innovate and create unique products that cater to consumers looking for a fun and humorous method of relaxation.
3. Marketing and Advertising Industry - The success of Jägermeister's Bath Bomb prank turned product showcases how playful marketing can lead to successful products, highlighting an opportunity for companies in the marketing and advertising industry to experiment with new and innovative ways to engage with consumers.