While there are a number of highlighter cosmetics that have launched over the last year with innovative jelly formulas, Nuest is setting itself apart with a range of Magical Jelly Highlighters that are available in five bold shades. The Magical Jelly Highlighters are offered in Pink Luster, Metallic Bronze, Gold Rush, Ruby Kiss and Twinkle Star, each of which can be used to accentuate one's best features with a highly pigmented color and shimmer. Due to the unique formula of the product, Nuest notes that its Magical Jelly Highlighters may even be mixed into one's foundation to provide an all-over dewy glow.
The products are packaged in jars that come in miniature purses, making the unboxing experience all the more charming.
Across the cosmetics industry, jelly-based products are becoming popular among brands that want to offer formulas that are both moisturizing and soothing.
Chromatic Jelly Highlighters
The Nuest Magical Jelly Highlighters Come in a Bright Shade Range
Trend Themes
1. Jelly-based Cosmetics - Cosmetics brands are beginning to explore the benefits of jelly-based products that can provide a moisturizing and soothing formula.
2. Bold Highlighter Shades - Highlighter cosmetics are moving towards bolder, highly pigmented shades that can accentuate one's best features.
3. Multipurpose Beauty Products - Brands are creating products that offer versatility, as the Nuest Magical Jelly Highlighters can double as an all-over dewy glow when mixed into foundation.
Industry Implications
1. Cosmetics - Cosmetic brands can explore the innovative use of jelly-based products to create unique formulas.
2. Beauty Accessories - The packaging for cosmetics products can become more charming and dynamic by introducing miniature accessory items like purses.
3. Cosmetics Packaging - There is potential for innovation in the packaging industry to create unique and functional packaging, such as jars that double as handbags.