The concept that Jee Young Choi has come up with involves the simple design of a hole in a toothbrush. The creation is a two-in-one toothbrush that adds the function of a toothpaste squeezer into the toothbrush itself.
The hole is used to squeeze the last of your toothpaste out, to that no toothpaste will be wasted. Eliminate the clutter in your bathroom by using the two-in-one toothpaste creation by Jee Young Choi above.
Implications - In the wake of the credit crunch, consumers are attracted to items that reduce waste and expenses. Businesses can benefit from economic downturn by developing products that offer a solution to financial losses when using everyday household products. Customers are constantly looking to minimize clutter at home and during travel, making products that offer many functions ideal.
Two-in-One Toothbrushes
Jee Young Choi Creates Holey Toothbrushes
Trend Themes
1. Waste Reduction - Developing products that reduce waste and expenses can attract consumers during economic downturn.
2. Multi-functionality - Customers seek products that offer multiple functions, reducing clutter at home and during travel.
3. Innovation in Everyday Household Products - Creating solutions to financial losses when using everyday household products can be a disruptive opportunity.
Industry Implications
1. Oral Care - The two-in-one toothbrush concept offers opportunities for innovation in the oral care industry.
2. Consumer Goods - Developing multi-functional products can disrupt the consumer goods industry.
3. Travel Accessories - Products that reduce clutter during travel present disruptive innovation opportunities in the travel accessories industry.