Jack Link’s Doritos Taco beef jerky is a limited-edition version of the brand's signature meat snack for consumers to enjoy this summer when seeking out a new kind of taste experience.
The product is crafted with premium meat and paired with the Doritos Taco flavor seasoning to give it a Tex Mex-inspired taste experience in every bite. The snack features 11-grams of protein in each serving and is also being introduced in a meat stick format that has five-grams of protein.
Jack Link’s Doritos Taco beef jerky is a limited time offering priced at $8.49 for a 2.65-ounce bag, while the aforementioned meat stick has a 0.92-ounce size priced at $1.79. The snack is perfect for summer road-trips and features retro Doritos branding to help stand off shelf displays.
Snack Chip Beef Jerkys
Jack Link’s Doritos Taco Has 11-Grams of Protein Per Serving
Trend Themes
1. Fusion Snacks - Combining popular snack flavors with traditional beef jerky creates a unique culinary experience for consumers.
2. Retro Branding - Leveraging nostalgic branding can attract a target audience that resonates with past designs and flavors.
3. High-protein Snacks - Snacks loaded with protein meet the growing consumer demand for healthier, convenient food options.
Industry Implications
1. Snack Foods - The snack food industry can entice diverse palettes by incorporating innovative flavor combinations.
2. Health Foods - The health food sector benefits from integrating high-protein snack options that cater to fitness-conscious individuals.
3. Branding Agencies - Branding agencies can capitalize on the nostalgia trend by revamping classic brand elements for modern markets.