Cascara-Infused Gin Spirits

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Distillery 031's D’Urban Scarlet Gin is Made with Coffee Cherries

South Africa's Distillery 031 created one of the first cascara-infused gin spirits, which not only uses an increasingly popular ingredient but boasts an appealing color that ties in nicely with the demand for pink gin. D’Urban Scarlet Gin is made with cascara, or coffee cherries, which are typically viewed as a by-product of the coffee-making process.

By making the most of cascara, an ingredient that would be otherwise discarded, the spirits producer offers a product that's eco-friendly as well as interesting for other reasons. In terms of taste, the product is said to have "subtle berry notes without becoming overpowering" and a texture that's smooth and versatile. To enjoy the cascara-infused gin spirit, Distillery 031 recommends crafting the D’Urban Scarlet Gin Perfect Serve with Indian tonic water, fresh cherries and lime.
Trend Themes
1. Cascara-infused Gin - There is an increasing trend of infusing gin with cascara, creating unique flavors and appealing to consumers' interest in sustainability.
2. Pink Gin - The demand for pink gin is growing, and the cascara-infused D’Urban Scarlet Gin fits perfectly into this trend with its appealing color.
3. Eco-friendly Spirits - Distillery 031's use of cascara as a by-product of the coffee-making process demonstrates an opportunity for eco-friendly spirits that repurpose ingredients that would otherwise be discarded.
Industry Implications
1. Distillery - Distilleries can leverage the trend of cascara-infused gin to create unique, sustainable spirits that appeal to environmentally-conscious consumers.
2. Beverage - The beverage industry can tap into the growing demand for pink gin by introducing cascara-infused spirits that offer a unique flavor profile and color.
3. Sustainability - The sustainable industry can explore opportunities to repurpose by-products like cascara from the coffee-making process to create eco-friendly products, such as cascara-infused gin.

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