In 2006, Time Magazine named "You" the "Person of the Year." Apparently, "You" still qualify for that title this year, and likely the next. This ego-driven way of life has also caused the emergence of a new movie genre. indieWIRE wrote an excellent article about the next generation movie scene:
"The films that comprise "The New Talkies: Generation DIY" series opening at the IFC Center this week are not just part of some exclusive movement of intellectual masturbation. That's the beauty of them: Separately, each film is an original, passionate, and articulate examination of young bohemian America. "Mumblecore" is a myth, and the term has sort of taken on a life of its own. The one thing this term does address, however, is the fact the films lumped into it, are all about communication or a lack thereof. As a whole, these films speak volumes about what post-college or pre-marriage life means to an entire generation who were promised flying cars, and instead got reality TV, after the year 2000."
Also named the MySpace Generation or iGeneration, the culture that's been bred is all about "you", the self, each individual. From iTunes (the soundtrack to YOUR life) to the iMac (where you live your second life, the home of your alter-ego, avatar self), it's all about living your life how you want it.
Fitting, then, that there are big-screen movie being made about you and your life.
"This collective of filmmakers, whether consciously or not, continued to make very personal films that had the immediacy and audacity of Web 2.0. Because, much like the vloggers or bloggers gaining momentum around the globe, these were films coming without filters and directly from the source. They were rough around the edges, but accessible and honest. Like blogs, some will take to "The New Talkies" films more than others. Most importantly, perhaps, is the realization that they are united by one theme: struggling for inter-personal communication during a telecommunications revolution."
Indie Films 2.0
"The New Talkies: Generation DIY"
Trend Themes
1. Generation DIY - Disruptive innovation opportunity: creating platforms and tools that empower individuals to create and share their own films.
2. Mumblecore - Disruptive innovation opportunity: developing innovative ways to communicate and connect in the digital age.
3. Web 2.0 Filmmaking - Disruptive innovation opportunity: revolutionizing filmmaking by leveraging the immediacy and accessibility of online platforms.
Industry Implications
1. Film Production - Disruptive innovation opportunity: incorporating user-generated content into mainstream film production and distribution.
2. Digital Communication - Disruptive innovation opportunity: creating new platforms and technologies for seamless interpersonal communication in the digital era.
3. Social Media - Disruptive innovation opportunity: leveraging social media platforms to connect filmmakers and audiences, fostering a new era of collaborative filmmaking.