Hy-Vee Pharmacy has announced it will be providing talking prescription labels to customers at more than 275 locations in a bid to help further support those with low vision, blindness, dyslexia or other kinds of reading disabilities.
The labels are being rolled out thanks to a partnership with En-Vision America free-of-charge and work by having a small tag added onto the bottom of a prescription bottle. This will enable the bottle to be scanned with the En-Vision America's ScripTalk product or scanned via the accompanying mobile app.
Executive Vice President and Chief Health Officer for Hy-Vee Kristin Williams spoke on the new prescription labels saying, "We are on a mission to make health care services more accessible for our patients. Through our partnership with En-Vision America, we now offer a solution to help improve the health outcomes for our visually- and print-impaired patients, along with our non-English speaking patients who often face language barriers to health care."
Talking Pharmacy Prescription Labels
Hy-Vee Pharmacy is Rolling Out New Features for Customers
Trend Themes
1. Talking Prescription Labels - The implementation of talking prescription labels paves the way for innovation in accessibility and eases patient concerns about medication information accessibility.
2. Healthcare Assistive Technology - Healthcare providers and entrepreneurs have a new market opportunity to develop assistive technologies that support the visually impaired, disabled and non-English speaking patients.
3. Smart Health Solutions - The introduction of talking prescription labels adds to the long list of smart health technologies and solutions that cater for at-risk demographics and new innovations in this field can change healthcare for elderly populations.
Industry Implications
1. Healthcare - Accessibility-focused innovations in the healthcare industry can improve outcomes for patients with visual or sensory impairments, offering new revenue streams for firms investing in these technologies.
2. Pharmacy - Pharmacies offering solutions that cater to the needs of patients with disabilities and language barriers can generate customer loyalty and differentiation from competing pharmacies
3. Technology - Technological innovation is critical to the development of assistive devices to the visually and print-impaired patients and the development of technologies that cater to overlooked patient groups can open new revenue streams for tech companies.