The Hot Wheels Mario Kart Collection has been unveiled as a collaboration between Mattel and Nintendo that will offer avid fans with a new way to bring the video game racing game to life.
The collection includes all-new vehicles that consists of the four main characters -- Mario, Luigi, Bowser and Yoshi -- and will be expanded in the near future with Princess Peach, Toad and Koopa Troopa. The collaboration will also include track sets that are themed after popular courses from the namesake video game to help bring the title to life in an interactive way.
The Hot Wheels Mario Kart Collection will be shown off by the brand at San Diego Comic-Con and is available exclusively in the US at Target and Target.com.
Video Game-Themed Toy Sets
The Hot Wheels Mario Kart Collection Includes Classic Characters
Trend Themes
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Industry Implications
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