Hella Cocktail Co., a brand best known for its bitters and mixers, is venturing into the creation of ready-to-drink products with the launch of its Hella Margaritas line.
The company's cocktail bitters are important to the newly launched canned margaritas, as is additive-free tequila and the thoughtfully selected ingredients that create the Classic Lime Margarita, Pineapple Margarita and spicy Habanero Margarita. While the Habanero Margarita is balanced by the brand's top-selling Smoked Chili Bitters for a "smoky-and-spicy-yet-somehow-sweet-and-refreshing" effect, the Pineapple Margarita makes the most of Hella Aromatic Bitters' notes of cinnamon, clove and allspice for an unexpected fusion of flavors that surprise and delight.
The Hella Orange Bitters make the new Classic Lime Margarita what it is—a well-crafted, quality cocktail in a can that transports the tastebuds to a slice of Mexico by the seaside.