Happy Tuesdays is a supplement brand, which offers single-use packs of pills to consumers across 50 different countries. Each pack contains five pills, each of which is intended to help ravers recover from a long night of partying.
The effects of these pills are summarized in the names Happy Tuesday uses for them: Detox, to help the liver to recover, Mind Boost, which improves neuron function, Positive Vibes, to help increase levels of serotonin, and Declench, which works to relax muscles. Happy Tuesdays highlights the science between its curation of pills on its website, citing key ingredients like Coenzyme Q10, Eleuthero Root, Glutathione, Griffonia Simplicifolia, L-Tyrosine, Magnesium Malate, and Vitamin C.
The brand prides itself on using the highest quality ingredients available, and states that the pills are easily absorbed by the body as a result. To see the best results, Happy Tuesdays recommends consuming a pack of the five pills at the end of the night, right before going to bed. If necessary, this can be repeated the days following as well.
Raver-Focused Supplement Packs
Happy Tuesdays' Single Serving Packs are Made for Party People
Trend Themes
1. Raver-focused Supplements - Supplement brands are curating pill packs for ravers with specific effects to help recover from long nights of partying.
2. Science-backed Mixtures - Supplement brands are highlighting specific, science-backed key ingredients in their pill packs to differentiate themselves and attract consumers.
3. Single-use Packaging - Supplement brands are offering single-use packs of pills to attract on-the-go consumers who value convenience.
Industry Implications
1. Supplement Manufacturing - Supplement manufacturing companies can explore creating pill packs with specialized effects for specific niches such as ravers.
2. Health and Wellness - Health and wellness industries can integrate Happy Tuesdays' products into their businesses for consumers interested in natural recovery solutions.
3. Event Production - Event production companies can offer Happy Tuesdays' supplements to partygoers as a sponsor or as an add-on product to improve the party experience.