The notable beer company Ipso Facto recently released The Hanging Judge Pumpkin Porter just in time for Halloween, and this new beer is sporting some spooky packaging created by design firm Traction.
Ipso Facto was founded by a group of beer-loving lawyers. The company jovially pokes fun at their former craft by christening their brews with witty names like Wit of Habeus Corpus, Dissolution Pale Ale and Ambulance Chaser IPA.
This time the brand has decided to poke fun at their old courtroom nemesis: the Judge. Outfitted with a snarling jack-o-lantern face and topped with an iconic judge's wig, this is one bottle you don't want to cross. An adorable noose sits on the neck of the bottle. The back gives drinkers the specifics of the brew highlighting the addition of spices, pumpkins and oats to keep you warm on those cool and creepy nights.
Good humored, festive, and in a strange way, undeniably cozy, the Hanging Judge Pumpkin Porter is not a bottle you'll soon forget.
Grim Gourd Packaging
The Hanging Judge Pumpkin Porter is Dressed up for Halloween
Trend Themes
1. Spooky Packaging - There is an opportunity for creative and spooky packaging designs in various industries during seasonal events like Halloween.
2. Witty Naming - Incorporating clever and pun-filled names into product branding can add humor and appeal to various consumer goods and beverage industries.
3. Nostalgic Design - Brands can tap into nostalgia by incorporating iconic symbols and references from the past into their product designs, creating a sense of familiarity and emotional connection.
Industry Implications
1. Craft Beer - Craft breweries can leverage creative packaging designs and witty naming strategies to differentiate their products in a crowded market and attract consumers with a sense of fun and novelty.
2. Seasonal Events - Industries catering to seasonal events, such as Halloween, can explore unique and spooky packaging concepts to enhance the festive experience and capture consumer attention.
3. Consumer Goods - Companies in the consumer goods industry can incorporate nostalgic design elements into their packaging to evoke positive emotions and establish a stronger brand connection with customers.