Consumers are constantly on the hunt for products that have a delicious profile and tons of nutritional benefits, which is seeing brands like Handy Seafood respond with new options that are focused on these parameters.
The new lineup of seafood items includes the 'Salmon Power Bites,' 'Salmon Power Burger,' 'Shrimp Power Bites' and 'Shrimp Power Burger.' Each one of the products is crafted with a mixture of spinach, edamame, lime, broccoli, cilantro, scallions and sriracha to make them a nutritious option to try when looking for a more substantial and delicious food option.
The new Handy Seafood products were explained by CEO Todd Conway who said, "Traditional value-added seafood typically meets the convenience and flavor factor, but lacks any sort of plant based nutrition. That’s why we thought power seafoods were the logical next product for us. Our power burgers contain all natural ingredients and robust flavors and are totally preservative free, making sure consumers don’t have to sacrifice nutrition for great taste."
Superfood-Packed Seafood Snacks
These New Handy Seafood Products are Nutritious and Nourishing
Trend Themes
1. Plant-based Seafood - Introducing plant-based nutrients to seafood snacks creates an opportunity for plant-based seafood innovation and opens up a new demographic for seafood consumption.
2. Functional Snacking - Creating snacks that are delicious and nutritious gives consumers a more substantial option for snacking and opens up opportunities for nutrient-dense snack innovation.
3. Alternative Protein - Utilizing alternative protein sources such as seafood provides an opportunity for innovation in the protein industry and offers consumers a healthier, sustainable protein option.
Industry Implications
1. Seafood Industry - Incorporating plant-based and nutrition-packed ingredients into seafood products can open up new markets and increase demand for seafood products among health-conscious consumers.
2. Snack Food Industry - Developing functional snacks that are both delicious and nutritious can drive innovation and growth opportunities in the snack food industry.
3. Alternative Protein Industry - Innovating with alternative proteins, such as seafood, can provide a disruptive innovation opportunity in the protein industry creating healthier and more sustainable protein sources.