Swedish-American artist Michele Pred made a smashing impression at the Oscars with her vintage-sourced handbag designs that seek to raise awareness and promote social change. Titled 'The Power of the Purse,' each piece bears words, phrases or numbers of significance. From "MY BODY, MY BUSINESS" and "EQUAL PAY" to 79% ("as in, the amount of a white man's salary that a white woman earns"), 64% ("the figure for black women"), and 54% ("for Latina women"), the handbag designs are an activist's dream accessory.
Michele Pred decorates her "mobile art pieces" with an electroluminescent wire. The canvas of the activist statement is chosen because the purse is a symbol of female power since the mid-twentieth century. Michele Pred's wonderful handbag designs fell into the "hands of some kickass ladies," including actress Sarah Hones, Jodi Long and Oscar-nominated costume artist Deborah Landis.
Photo Credits: Tawni Bannister
Social Change-Promoting Handbag Designs
Michele Pred's Latest Line Made It to the 2018 Oscars
Trend Themes
1. Social Change-promoting Handbag Designs - Michele Pred's handbag designs raise awareness and promote social change through activist statements on each piece.
2. Vintage-sourced Handbag Designs - Michele Pred's use of vintage materials in her handbag designs showcases a growing trend in sustainable fashion.
3. Electroluminescent Wire Decorations - The use of electroluminescent wire to decorate handbags presents an innovative opportunity for adding visual impact to accessories.
Industry Implications
1. Fashion Accessories - The fashion accessories industry can benefit from the rising demand for socially conscious and sustainable products exemplified by Michele Pred's handbag designs.
2. Sustainable Fashion - Michele Pred's use of vintage materials in her handbag designs aligns with the growing trend of sustainability in the fashion industry.
3. Art and Design - The intersection of art and fashion, as demonstrated by Michele Pred's handbag designs, offers creative opportunities for artists to express activism through wearable pieces.