These half face makeup print ads for the Yoke & Janneke Hairstyling & Make Up Saloon depict bringing out what's already on the inside. Although makeup is typically though of as something that is applied as a cover up, these ads are about unearthing the potential of a hair or makeup stylist.
One of the ads shows a more tame beauty makeup, while the other one goes a little more dramatic than a daily makeup look, in addition to a striking curly hairstyle. The Yoke & Janneke Saloon print ads claim that "We know she is inside of you," speaking directly to an audience of females who are looking to bring out their best side.
Split Beauty Ads
Yoke & Janneke's Half Face Makeup Ads Reveal Inner Potential
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