Häagen-Dazs DIVINE Collection introduces new products with the familiar indulgence that fans love from the brand, with a lighter recipe that boasts 50% less fat and 25% less sugar than regular Häagen-Dazs ice cream. The collection shares frozen treats that satisfy with less than 200 calories per serving and no artificial colors, flavors or sweeteners. The collection promises to please Canadian consumers, especially for the fact that it is made with 100% Canadian dairy.
The indulgent light ice cream collection boasts the signature richness of Häagen-Dazs and three decadent flavors: Chocolate Chunk Brownie with chewy pieces, Raspberry Cheesecake with raspberry swirls and graham cracker pieces, plus Vanilla Caramel Pretzel.
The brand is working towards making sure that 100% of its packaging is reusable or recyclable by 2025.
Free-From Light Ice Creams
The Häagen-Dazs DIVINE Collection Has Zero Artificial Colors & Flavors
Trend Themes
1. Free-from Light Ice Creams - Ice cream brands can focus on creating free-from and light options to cater to conscious consumers without compromising the quality and indulgence of their products.
2. Packaging Sustainability - Opportunities lie for sustainable and innovative packaging solutions for brands catering to conscious consumers who prioritize eco-friendliness in the products they consume.
3. Clean Ingredient List - The trend of clean and transparent ingredient lists is growing, presenting opportunities for brands to highlight their commitment to natural and wholesome products.
Industry Implications
1. Food and Beverage - Food and beverage companies can innovate by launching products that cater to consumers' dietary and conscious preferences.
2. Sustainable Packaging - Companies specializing in eco-friendly packaging and recycling can offer innovative solutions to tackle the growing consumer demand for sustainability.
3. Health and Wellness - The health and wellness industry can benefit from the rising trend of natural and free-from products by offering services and products that cater to conscious and health-conscious consumers.