Groceries Apparel is a casual chic fashion line that uses certified organic materials and ethical manufacturing methods at their Los Angeles art district office where 100% of their products are made. All of their designs have a slightly worn-in appearance for an effortless look, while at the same time being environmentally-conscious and priced affordably.
"As we pioneer we remain committed to researching greener textiles and creating a significant shift in the demand for organic fabric," the Groceries Apparel Facebook page explains. "Our dream is realized by sacrificing profits in order to bridge the gap between a niche market and defining a new industry standard."
Groceries Apparel's green textiles include materials like 100% California-grown organic supima cotton, 100% non-toxic unprocessed hemp, and combinations like 50% recycled plastic with organic cotton and recycled vintage denim.
Contact Information
Groceries Apparel website Groceries Apparel on Twitter
Groceries Apparel on Facebook
Casually Conscious Fashion
'Groceries Apparel' Uses Textiles Like Recycled Plastic, Vintage Denim
Trend Themes
1. Ethical Fashion - Opportunity for disruptive innovation in the fashion industry by using certified organic materials and ethical manufacturing methods.
2. Green Textiles - Disruptive innovation opportunity by researching and developing greener textiles that have a lower environmental impact.
3. Affordable Sustainability - Opportunity to disrupt the market by offering affordably priced environmentally-conscious fashion.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation by incorporating ethical and sustainable practices into their manufacturing processes and materials.
2. Textiles - The textiles industry can embrace disruptive innovation by developing and promoting greener textile options that are both environmentally-friendly and commercially viable.
3. Retail - The retail industry has an opportunity for disruptive innovation by offering affordable sustainable fashion options that appeal to consumers' growing preference for eco-friendly products.