Greenpeace has stepped up, perhaps a little too high this time, as activists climbed on top of an airplane in London.
To protest climate change, four UK environmentalists rallied together, managed to breach security, and climbed on top of a Boeing aircraft at London's Heathrow airport. They were upset because of plans to expand the airport, an act that would contribute to global warming as it would encourage even more mass transit and pollution.
Their intention was to grab the attention of Gordon Brown to let him know they wouldn't permit the building of a new runway.
Fortunately, the British Airways Airbus A320 was unharmed after they climbed on to attach a banner to the tail fin that read "Climate Emergency - No Third Runway."
The activists, two men and two women, did not get off so easily, as all four of them were arrested for their "unlawful and irresponsible" behavior according to BAA.
One of them, Anna Jones, said, "Our planet and the people who live on it are in danger.
"Climate change can be beaten but not by almost doubling the size of the airport.
"We are here to draw a line in the sand and tell Gordon Brown his new runway must not and will not be built."
Extreme Climate Change Protest
Greenpeace Jumps On Airplane
Trend Themes
1. Climate Change Activism - Opportunities for innovative campaigns and initiatives to raise awareness and address the urgent issue of climate change.
2. Environmental Protest Tactics - Potential for disruptive innovation in the development of new, non-violent methods for protesting against environmental issues.
3. Airport Expansion Opposition - Opportunities to create disruptive solutions and technologies that curb the expansion of airports and reduce the carbon footprint of the aviation industry.
Industry Implications
1. Environmental Organizations - Potential for disruptive innovation in the strategies and tactics employed by environmental organizations to drive change and influence public opinion.
2. Air Travel - Opportunities for disruptive innovation in the aviation industry to develop sustainable alternatives and reduce its impact on climate change.
3. Public Relations - Opportunities for disruptive innovation in the field of public relations to effectively communicate climate change concerns and engage stakeholders in meaningful discussions.