Yuken Teruya's miniature cash trees have been produced in association with the New York Times. The publication's 'Green Economy' piece spurred a general interest in Teruya's work, a Japanese artist who has made installations out of recycled McDonald's take out bags and toilet paper rolls. Writer Paul Krugman's article has been complimented by these commissioned art pieces.
Krugman has launched an interesting debate via the New York Times. He brings forth the tension between the reduction of gas emissions and a successful economy. This battle is at the core of Teruya's bank notes and their intricate upright shrubs. His past projects have dealt with similar subjects, specifically in relation to consumption, the environment, organic produce and the overall impacts of consumerism.
Intricate Cash Trees
Yuken Teruya 'Green Economy' Series is Elaborate
Trend Themes
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3. Green Economy - The New York Times' article on the green economy by Paul Krugman highlights the potential for disruptive innovation in sustainable business practices across various industries.
Industry Implications
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3. Media and Publishing - The New York Times' focus on the green economy offers a disruptive innovation opportunity in sustainable business practices for the media and publishing industry.