When one thinks of a traditional quilt design, heirlooms and DIY crafts come to mind. Drawing inspiration from the literature and history of Iceland, creative studio Bork creates a range of printed blankets that are both beautiful and sentimental.
These quilt designs marry traditional construction motifs with a cultural inspiration and are modeled after the themes of four Icelandic fables. Each of these printed blankets references a specific tale and is crafted using quality fabrics from 66°NORTH, an outdoor goods company that hails from Bork's native Iceland.
Whether adorned with mountain peaks, floating feathers or abstracted human forms, these blankets are sure to become covetable items for art collectors and Icelandic design enthusiasts with an interest in their nation's heritage.
Cultural Quilt Designs
Børk Blankets Draw Inspiration from Icelandic Literature and Heritage
Trend Themes
1. Traditional-modern Fusion - Combining traditional quilt designs with modern cultural inspiration creates unique, coveted items for collectors and design enthusiasts.
2. Storytelling Through Design - Telling tales through quilt designs provides a sentimental and aesthetic appeal, catering to those interested in narratives and heritage.
3. Collaborative Heritage Marketing - Partnering with a local outdoor goods company to create these blankets promotes Icelandic heritage and supports local businesses.
Industry Implications
1. Textile - The textile industry can embrace and capitalize on the trend of traditional-modern fusion in quilt designs, creating a new niche market for unique and culturally inspired textiles.
2. Art - Art collectors and enthusiasts can find disruptive innovation opportunities by embracing the storytelling aspect of quilt designs and promoting them as collectible pieces.
3. Tourism - Tourism industries can leverage the collaborative marketing efforts surrounding these blankets to promote Icelandic heritage and attract visitors with an interest in cultural design and narrative.