Nike introduces a new Graffiti iteration of the signature Dunk Low sneaker model for the season. This time around, the shoe's upper is made from a blend of tumbled leather that can be seen overlaying the shoe with canvas at the toe box sections and collar area.
There is a fusion of orange applied to imitate the look of spray paint to create that vandalized effect. The branded Swoosh on the lateral side of the shoe is coated in a 3M material for a reflective look and the insoles follow the same theme. On the interior, there are graffiti-inspired graphics that are made to nod to the brand overall and it is rounded out with speckled details.
Street Art-Themed Low-Cut Sneakers
Nike's Dunk Low Sneakers Get a New Graffiti Iteration
Trend Themes
1. Street Art-inspired Sneakers - Opportunity for more street art-themed sneaker designs and collaboration with street artists.
2. Graffiti-inspired Fashion - Growing demand for fashion pieces that incorporate graffiti aesthetics.
3. Reflection Material Coating - Incorporating reflective materials into sneaker designs for functional and aesthetic purposes.
Industry Implications
1. Footwear - Opportunity for sneaker companies to create more street art-themed shoes and collaborate with street artists.
2. Fashion - Growing demand for street art-inspired clothing and accessories.
3. Material Science - Opportunity to research and develop new reflective materials for fashion and sneaker use.