In a last ditch effort to raise awareness about net neutrality, websites such as Twitter, Netflix and Reddit (and even some major adult platforms) are participating in Go Slow Day. September 10th is a day of digital protest in favor of stronger regulations and protecting the idea internet service providers (ISPs) should treat all travelling data equally. In an effort to avoid 'fast lanes' and protect digital rights, participating sites and organizations hope their actions will make the debate more widespread.
The concept of Go Slow Day is to demonstrate what a 'slow lane' internet would look like. While these sites won't actually feature slower internet speed, they will employ 'page loading' images. September 15, 2014 is the last day the public can comment on the issue, which is why today is of such importance.
Slow Internet Initiatives
Go Slow Day Aims to Raise Awareness About the Net Neutrality Debate
Trend Themes
1. Net Neutrality Advocacy - There is an opportunity to create products and services that help consumers easily show support for net neutrality and hold their ISPs accountable.
2. Slow Internet Testing - Companies can create tools that mimic slow internet speeds to help users and businesses understand the impact of net neutrality regulations.
3. Internet Service Provider Alternatives - There is a market for new ISPs that prioritize net neutrality and offer alternative options to users who are dissatisfied with their current providers' stance on the issue.
Industry Implications
1. Internet Service Providers - ISPs have an opportunity to innovate by embracing net neutrality and offering plans and services that appeal to customers who prioritize equal access and fair treatment of online data.
2. Technology - Tech companies can contribute to the net neutrality debate by developing new products and services that can help users protect their digital rights and lobby for stronger regulations.
3. Online Activism - There is a growing demand for online activism tools and platforms that can help users organize and advocate for causes they care about, such as net neutrality.