We are seeing a big return to the 1950s way of living. Perhaps this fact is due to the new third season of "Mad Men" or just a natural cycle of fads, but it seems everyone wants a piece of this traditional era.
This explains the recent surge in interest in George Petty’s pin-up art. The realistic illustrations were routinely featured in magazines such as Esquire as well as in various calendars.
The mainstream is certainly on the same boat as George Petty, embracing curvier women like Scarlett Johansson rather than heroin chic looks. I approve.
Retro Illustration Resurgences
George Petty's 1950s Art Becoming Popular Once More
Trend Themes
1. Retro Illustration - The resurgence of retro illustration presents an opportunity for artists and designers to create modern interpretations of vintage styles.
2. 1950s Living - The return to the 1950s way of living creates opportunities for businesses to cater to nostalgic consumers with retro-inspired products and experiences.
3. Embracing Curvier Women - The shift towards embracing curvier women opens up opportunities for fashion and beauty industries to prioritize inclusivity and promote body positivity.
Industry Implications
1. Art and Design - The resurgence of retro illustration creates a demand for artists and designers to create new artworks in a vintage style.
2. Consumer Goods - The 1950s living trend offers opportunities for consumer goods industries to create and market retro-inspired products for nostalgic consumers.
3. Fashion and Beauty - The trend towards embracing curvier women presents an opportunity for the fashion and beauty industry to redefine beauty standards and cater to diverse body types.