If you're looking for a fab finishing touch to your summer ensemble, head over to the Gamma Folk Etsy shop.
Gamma Folk was created by San Francisco-based artist Lily Piyathaisere. Lily has an itch for the stitch and is sharing her talent by crafting unique necklaces for her customers. Gamma Folk is full of cross-stitched collars with adorable and intricate designs. Each one is handcrafted by Lily herself and boasts bold geometric patterns or dainty dollhouses. These needlepoint pendants are perfect for craft-crazed cross-stitchers, or simply those who adore unique pieces.
Gamma Folk necklaces proves that cross-stitching shouldn't be left in the past.
Implications - The recent recession prompted consumers to see more affordable products or even to make their own goods through DIY methods. These customers appreciate handcrafted products as they are of high quality and support local artists. Companies can appeal to their target markets by incorporating craft-like qualities into their product designs.
Stunning Stitchwork Jewelry
Gamma Folk Sells Nifty Needlepoint Necklaces
Trend Themes
1. DIY Crafts - Opportunity for companies to cater to consumers' desire for affordable and unique handcrafted products through incorporating craft-like qualities into their designs.
2. Supporting Local Artists - Chance for businesses to attract customers by promoting and selling high-quality handcrafted products made by local artists.
3. Rise of Cross-stitching - Potential for companies to capitalize on the growing interest in cross-stitching by offering cross-stitching kits or incorporating cross-stitching designs into their products.
Industry Implications
1. Fashion Accessories - Opportunity for fashion accessory manufacturers to create and sell unique, handcrafted pieces that appeal to craft-loving customers.
2. Home Decor - Chance for home decor retailers to offer cross-stitched artwork and products that cater to the increasing demand for unique and personalized decor items.
3. Arts and Crafts Supplies - Potential for arts and crafts supply stores to expand their product offerings to include cross-stitching kits and materials, catering to the growing interest in the craft.