Created for Orbite Salon in Montreal, Canada, and featuring a very seventies look of sunglasses and facial hair, this pair of awesome ads gives a new meaning to being two-faced.
These Orbite Salon images put an interesting spin on hair dressing ads through their unexpected play on jargon. They certainly got my attention.
Overall, they are cute and comical.
Implications - Those involved in the advertising industry know the amount of time and effort that goes into a creative strategy or concept, with this set of Orbite ads proving that most of the time, simple is better. These Orbite ads cut straight to the point of "cool haircuts," incorporating the theme in a way that is quirky, but still easy to understand.
Human Hair Sunglasses
Orbite Salon Promotes With Shaved Head Face Portraits
Trend Themes
1. Quirky Advertising - Using quirky, unexpected jargon or images to promote a product or service.
2. Retro Styles - Bringing back vintage styles and designs in promotional materials.
3. Two-faced Imagery - Incorporating images or concepts of duality or contrast in advertising.
Industry Implications
1. Beauty - Promoting hair or beauty products with a unique twist.
2. Fashion - Incorporating retro or vintage themes in fashion advertising.
3. Marketing - Using creative, attention-grabbing techniques in marketing campaigns.