Soul Optic is a Truly Innovative and Empowering Concept
Kalin Ned — December 26, 2024 — Social Good
References: souloptic
Soul Optic is a Columbian brand with a unique production model. The business boasts incredibly stylish sunglasses and prescription glasses that have been crafted in the dark by blind artisans. The brand maintains that "each piece is a testament to the super abilities of blind people."
In addition to empowering and bringing awareness to the skilled labor of individuals with disabilities, Soul Optic's interesting eyewear designs are also sustainably made with eco-conscious materials and Zero Waste Packaging. The glasses have no screws and feature Braille-engraved arms. The designs are complete with UV protection, of course, which enhances their practicality.
In addition to its stunning eyewear collections, Soul Optic also offers a range of inclusive apparel with t-shirts featuring tactile Braille phrases. Purchases from this capsule support the Music to See scholarship.
Image Credit: Soul Optic
In addition to empowering and bringing awareness to the skilled labor of individuals with disabilities, Soul Optic's interesting eyewear designs are also sustainably made with eco-conscious materials and Zero Waste Packaging. The glasses have no screws and feature Braille-engraved arms. The designs are complete with UV protection, of course, which enhances their practicality.
In addition to its stunning eyewear collections, Soul Optic also offers a range of inclusive apparel with t-shirts featuring tactile Braille phrases. Purchases from this capsule support the Music to See scholarship.
Image Credit: Soul Optic
Trend Themes
1. Eco-conscious Eyewear - Sustainable materials and zero waste packaging in eyewear are revolutionizing the fashion industry by aligning with consumer demand for eco-friendly products.
2. Braille Accessibility Fashion - Incorporating Braille into fashion pieces provides an inclusive shopping experience for visually impaired individuals, showcasing a shift towards more accessible design.
3. Artisan Crafted Products - Products handmade by skilled artisans, especially those with disabilities, highlight a growing market for unique, ethically-produced goods.
Industry Implications
1. Sustainable Fashion - Brands focusing on ecological impact through sustainable materials and zero waste principles are paving the way for environmentally responsible fashion.
2. Inclusive Apparel - Apparel with inclusive features like tactile Braille phrases attracts a diverse customer base and addresses the need for greater representation in the fashion industry.
3. Social Enterprise - Businesses that empower marginalized communities through employment and skills development are at the forefront of social entrepreneurship.
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