The popular Fruit Ninja app has inspired everything from real-life fruit-slashing activities to video games and plush toys, and it is now also being turned into a new YouTube Red Original series for kids.
'Fruit Ninja: Frenzy Force' will soon be released as a 13-episode 3D animated series based off of the chart-topping mobile game. Kids will be introduced to a cast of four warriors, each of which has a special fruit-inspired superpower that they will use to take down their enemies. Most interestingly, Fruit Ninja: Frenzy Force is being produced by Halfbrick Studios, the same studio that first developed Fruit Ninja.
Considering that the Angry Birds app has been turned into a movie that made millions at the box office, there will likely be plenty more apps that will offer other forms of kid-friendly entertainment beyond mobile games.
App-Based Animated Series
The Fruit Ninja App is Being Turned into a YouTube Red Original Series
Trend Themes
1. App-based Animation - More apps will be turned into animated series, opening up opportunities for app developers to expand their brand beyond the mobile platform.
2. Mobile Game-based Content - Mobile games will continue to inspire TV and movie adaptations, providing opportunities for media companies to tap into the lucrative gaming market.
3. Superpower-driven Storylines - Stories featuring characters with powers based on everyday objects will become more popular, opening up opportunities for toy companies to develop merchandise that complements these storylines.
Industry Implications
1. App Development - There is an opportunity for app developers to expand their brand awareness and revenue beyond mobile platforms by developing content that can be adapted into TV and movie formats.
2. Media Production - Opportunities exist for media production companies to tap into the massive gaming market by producing TV and movie adaptations of popular mobile games.
3. Toy Manufacturing - Companies in the toy industry can capitalize on the trend of superpower-driven storylines by developing merchandise that complements popular animated TV shows and movies based on these storylines.