The Amy’s Kitchen frozen burrito multipacks are a new addition to the frozen aisle that target time-poor consumer who are still looking for delicious, nutritious ways to enjoy a meal out of the house. The Multipack Burritos come with four servings in each, and come in two options including Bean, Rice & Cheese and Non-Dairy Bean & Rice, which are both crafted with high-quality, non-GMO ingredients. The burritos are capable of being prepared quickly for enjoyment as a light meal or snack and are great for heating up to take on the go.
Chief Culinary Officer Fred Scarpulla spoke on the Amy’s Kitchen frozen burrito multipacks saying, "Our Multipack Burritos offer an easy way to keep your favorite burritos stocked. It’s also a convenient, organic food that not only tastes great but is also easy to enjoy, even on-the-go. Meals or snack time has never been this seamless."
Heat-and-Eat Burrito Multipacks
Amy’s Kitchen Frozen Burrito Multipacks Come with Four Servings
Trend Themes
1. Convenient Frozen Meal Multipacks - The Amy’s Kitchen frozen burrito multipacks cater to time-poor consumers looking for quick and nutritious meal options.
2. Non-dairy Options for Frozen Burritos - Amy's Kitchen introduces a non-dairy bean & rice burrito option in their multipacks, addressing the growing demand for plant-based foods.
3. On-the-go Meal Solutions - The heat-and-eat burrito multipacks provide a convenient solution for busy individuals who want to enjoy a tasty meal or snack wherever they are.
Industry Implications
1. Frozen Food - The frozen food industry can tap into the growing demand for convenient and nutritious meal options with multipack solutions like Amy's Kitchen burritos.
2. Organic Food - The organic food industry can explore the expansion of multipack offerings to provide consumers with easy-to-enjoy organic meal and snack options.
3. Plant-based Food - The plant-based food industry can leverage the popularity of non-dairy options in frozen burritos to cater to the increasing demand for vegan and vegetarian alternatives.