Sun Basket is introducing Fresh & Ready meals, which need no preparation and are packaged in premium wood trays that are ready to go straight into the oven or microwave. As Sun Basket takes care of all the prep work, these ready-to-heat meals can be made in as few as six minutes.
The Fresh & Ready meals are created by award-winning chefs and feature full-flavor, in-season ingredients to deliver the taste, quality and nutritional value that time-starved consumers desire. As Don Barnett, CEO of Sun Basket, describes: "Now more than ever, Americans are looking for an alternative to cooking seven days a week and this extension is our fastest meal option to date."
The ultra-fresh meals are never frozen and some of the options include Shrimp paella with fire-roasted tomatoes.
Pre-Made Ready-to-Heat Meals
Sun Basket's Fresh & Ready Meals Can Be Made in as Few as Six Minutes
Trend Themes
1. Fresh & Ready Meals - The trend of pre-made meals that require no preparation and can be heated in minutes is disrupting the traditional meal preparation process.
2. Convenience and Time-saving Solutions - The trend of offering convenient and time-saving solutions for time-starved consumers is disrupting the food industry.
3. Premium Packaging - The trend of using premium wood trays for packaging pre-made meals is disrupting the traditional food packaging industry.
Industry Implications
1. Meal Delivery Services - The meal delivery services industry can leverage the trend of fresh and ready-to-heat meals to expand their customer base and offer more convenient options.
2. Ready-to-eat Food Market - The ready-to-eat food market can benefit from the trend of pre-made meals that require no preparation, as it provides consumers with quick and hassle-free meal options.
3. Packaging Industry - The packaging industry can explore the trend of using premium wood trays for packaging pre-made meals, offering sustainable and aesthetically pleasing packaging solutions for various products.