Rather than going the conventional route of creating a Christmas countdown filled with chocolates, La Pâtisserie des Rêves developed its own festive food calendar filled with some of the treats that it is best known for.
The advent calendar itself is shaped like a traditional Parisian house and each of its doors and windows are designed to open, revealing a box filled with a sweet treat inside. Even after 25 days of treats have been experienced, the dollhouse can be emptied out and used during playtime.
While advent calendars designed for adults are gaining popularity, it's also inspiring many brands to get creative with the types of sets that can be put together as part of a limited-edition kit, a Twelve Days of Christmas pack or a 24-day calendar countdown.
Pastry Advent Calendars
La Patisserie Des Reves' Food Calendar is a Fun Countdown to Christmas
Trend Themes
1. Food Advent Calendars - Opportunity to create food-filled advent calendars with unique daily gifts.
2. Limited-edition Kits - Opportunity to design holiday sets that create a sense of exclusivity and mystery.
3. Alternative Countdowns - Opportunity to create diverse countdowns to Christmas that break away from traditional formats.
Industry Implications
1. Food and Beverage - Expanding traditional holiday celebrations to include unique food and beverage experiences.
2. Toys and Games - Incorporating interactive and reusable components in holiday countdown products to extend their usefulness.
3. Consumer Goods - Innovating holiday-themed product lines with original designs and creative features.