Coco Rocha stars as a sophisticated traveler in this editorial for Flare's November 2014 issue.
Rocha wanders in and out of her hotel dressed in elegant ensembles chosen by fashion editor Martha Violante. Think rich textures, bold colors and sensual silhouettes. Take, for instance, a curve-hugging olive green coat that falls off the shoulder, or a structured purple jacket bordered by eye-catching yellow stripes. Makeup artist Veronica Chu applied Rocha's makeup equally as boldly (winged eyeliner, dramatic lip colors and strong eyebrows) while hair stylist Bryce Scarlett alternated between slick and tousled hair 'dos.
Photographer Andrew Soule captured Rocha's comings and goings, including an adorable run-in with much younger hotel guest ready to hit the pool.
Urban Traveler Editorials
Coco Rocha Stars in Flare's November Issue
Trend Themes
1. Sophisticated Traveler Fashion - There are opportunities for disruptive innovation in the clothing and retail industries, such as incorporating new textile technologies or using sustainable materials for high-end fashion pieces.
2. Bold Makeup Looks - The beauty and cosmetics industries can capitalize on this trend by experimenting with unconventional makeup application techniques or creating bolder and longer lasting makeup products.
3. Urban Hotel Experiences - The hospitality industry can create unique and memorable guest experiences by incorporating trendy and sophisticated designs, leisure activities, and personalized customer service.
Industry Implications
1. Clothing and Retail - These industries can explore new textiles and sustainable materials for high-end fashion pieces.
2. Beauty and Cosmetics - There is an opportunity to experiment with unconventional makeup application and create bolder and longer lasting makeup products.
3. Hospitality - The industry can focus on unique and memorable guest experiences, incorporating trendy designs, leisure activities, and personalized customer service.