'The Local Skill' is not just a fitness group, it's an artistic fitness collective.
The wellness events are put together by Shay Kostabi and take place in Los Angeles. For a typical event, people are invited to "come dressed in your best, colorful fashion-forward fitness gear" on a tour of multiple stops that relate to fitness, food and creativity. A typical series of events might begin with a Flight class (a hybrid of yoga and dance cardio), followed by an Acro yoga perfromance and end at a gallery party filled with treats and refreshments.
One of the next events from The Local Skill is a free-to-join 5k street art run that will be a treat for the body and the eyes.
Artful Fitness Groups
'The Local Skill' Fuses Community Workouts with Art
Trend Themes
1. Artful Fitness - Opportunity to create fitness events that combine art and creativity to offer a unique fitness experience.
2. Community Workouts - Opportunity to offer fitness events that create a sense of community and belonging among participants.
3. Multisensory Wellness - Opportunity to provide wellness experiences that engage multiple senses and offer a more immersive experience.
Industry Implications
1. Fitness - Opportunity for gyms and fitness centers to offer unique fitness experiences that go beyond traditional workouts.
2. Art - Opportunity for art galleries and organizations to partner with fitness groups to offer immersive wellness experiences.
3. Food - Opportunity for food and beverage companies to offer healthy snacks and refreshments at fitness events to promote a healthy lifestyle.