First Lady-Swapping Editorials

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Barbie Joins Obama & Bruni for 'First Lady Chic' in Harper's Bazaar

First Lady fashion icons Carla Bruni and Michelle Obama are replaced by Barbie in this editorial called 'First Lady Chic' in Harper's Bazaar Japan. The spread features a heavily-styled Barbie in a number of presidential situations, from joining Obama's side at a press conference to walking the dog on the White House lawn.

Accompanying the Barbie spread in 'First Lady Chic' in Harper's Bazaar Japan is a "get the look"-style fashion guide so you can cop Carla Bruni and Michelle Obama's outfits on your own. The editorial appears in the September issue.
Trend Themes
1. Barbie Fashion Trend - Opportunity for designers to collaborate with Barbie to create fashion-forward doll collections inspired by iconic First Ladies.
2. Editorial Swapping Trend - Opportunity for magazines to feature unconventional models or virtual representations in editorial spreads to create unique and attention-grabbing content.
3. Fashion Guide Trend - Opportunity for fashion bloggers or influencers to create 'get the look' style guides for readers to emulate the style of influential figures.
Industry Implications
1. Fashion Industry - Fashion brands can partner with Barbie to create limited-edition collections based on iconic First Lady styles.
2. Magazine Industry - Magazines can experiment with unconventional models or virtual representations in editorial spreads to attract a wider audience and increase engagement.
3. Influencer Industry - Fashion influencers can collaborate with brands to create 'get the look' style guides inspired by influential figures, driving sales and brand partnerships.

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