The facelift business just got a boost from an unlikely place - funeral homes. More and more people are asking mortuaries to do more than fix hair and makeup. They are asking to look better in death than in life. Morticians have been asked to smooth lines, fix lips, even help sagging body parts for that one last big appearance.
Implications - It's no secret that the media emphasizes the importance of beauty, but it's funny how no one associates current beauty enhancements with death. In reality, everyone wants to leave the world looking great. As more people request non-traditional face enhancements for their deceased loved ones (or for themselves), more funeral homes will start offering the service of "facelifts" for the dead -- and the widespread belief that beauty is everything will live on.
Facelifts for the Dead
Vanity Overkill Reaches Mortuaries
Trend Themes
1. Death Cosmetics - Opportunity for cosmetic companies to create special product lines for mortuaries to offer facelifts for deceased individuals.
2. Virtual Mortuaries - Opportunity for tech companies to create virtual mortuaries where individuals can choose their desired facelift or beauty enhancements after death.
3. Green Burials - Opportunity for green burial companies to offer eco-friendly embalming techniques and services, while also offering facelifts for the deceased to look natural and peaceful.
Industry Implications
1. Cosmetics - Cosmetic companies can create a new revenue stream by offering special product lines for mortuaries to use during facelifts for the dead.
2. Technology - Tech companies can create virtual mortuaries where individuals can choose their desired facelift or beauty enhancements after death, creating a new and unique market segment.
3. Funeral Services - Funeral service companies can offer new and innovative services, such as facelifts for the deceased, to differentiate themselves from competitors and provide a unique experience for customers.