Etsy is known as the premier destination on the Internet for handmade goods, and now it is looking to expand is reach with an all-new brand and marketplace, Etsy Studio, specifically for the buying and selling of craft supplies.
While there are vendors that have used Etsy as a place to sell craft supplies, the company aims to improve upon the challenges of selling within this particular category with its new site. Plus, Etsy says that it will "automatically set up your craft supply listings on Etsy Studio."
Unlike many other sites and brick-and-mortar stores that offer assorted craft supplies, Etsy Studio will present supplies side-by-side alongside DIY project ideas, so that it's easy for a shopper to find all of the tools that they need.
Craft Supply Marketplaces
'Etsy Studio' is a New Online Destination for Crafters to Buy and Sell
Trend Themes
1. Craft Supply Marketplaces - Etsy Studio is a new online marketplace specifically for craft supplies.
2. Improved Selling Experience - Etsy aims to improve upon the challenges of selling craft supplies with its new site.
3. Integrated DIY Project Ideas - Etsy Studio presents craft supplies side-by-side with DIY project ideas for an enhanced shopping experience.
Industry Implications
1. E-commerce - The rise of Etsy Studio highlights a growing trend in online marketplaces for craft supplies.
2. Craft Supply Retail - Etsy Studio disrupts traditional brick-and-mortar craft supply stores by offering an extensive online selection.
3. Handmade Goods - Etsy Studio expands the reach of handmade goods by providing a dedicated platform for craft supplies.