In anticipation of autumn, Brunette the Label has launched its Fall 2022 collection that consists of Emerald loungewear. These cozy loungewear pieces are the first of the brand’s fall launches through the season. The bold color makes for easy wearing and are perfect to layer as we dive deeper into fall. The series includes classic styles in Brunette the Label’s most beloved styles, including an emerald striped shirt, crew neck sweatshirts, hoodies, and dad caps.
Brunette the Label is a lifestyle brand dedicated to empowering women. The brand was founded Miriam Alden in early 2014 and is based in Vancouver, BC. Lastly, all of the brand's products are passionately designed in Canada.
Consumers can shop the entire Brunette the Label collection online and in select stores.
Luxe Emerald Loungewear
Brunette the Label Debuts its Fall 2022 Collection in Dynamic Colorways
Trend Themes
1. Emerald Loungewear Trend - The trend towards bold emerald loungewear presents an opportunity for companies to incorporate the color into their fall collections and expand their loungewear offerings.
2. Seasonal Launch Trend - The launch of Brunette the Label's Fall 2022 collection presents an opportunity for companies to strategically time their product releases to coincide with seasonal shifts and capitalize on consumer demand.
3. Empowerment Marketing Trend - The emphasis on empowering women in Brunette the Label's marketing presents an opportunity for companies to incorporate meaningful messaging in their branding and marketing efforts.
Industry Implications
1. Fashion Retail Industry - The fashion retail industry can leverage the emerald loungewear trend and seasonal launch trend to release their own fall collections and increase sales.
2. Lifestyle Brand Industry - The emphasis on empowering women in Brunette the Label's brand values presents an opportunity for other lifestyle brands to incorporate similar messaging and attract socially conscious consumers.
3. Canadian Manufacturing Industry - Brunette the Label's commitment to passionately designing products in Canada presents an opportunity for other Canadian companies to showcase their products' local origins and appeal to consumers seeking ethically made products.