While some brands approach eco beauty by using sustainable ingredients, UpCircle appeals to mindful consumers who try to be considerate of the circular economy when they make a purchase.
UpCircle offers a range of body and face scrubs that prominently feature everything from repurposed coffee grounds to chai spices, alongside other all-natural, functional ingredients. While the brand's many body scrubs are made with quality Arabica coffee grounds sourced from artisan coffee shops, UpCircle's Organic Face Serum with Coffee Oil makes the most of spent coffee grounds for a different caffeine-powered skincare solution.
As well as priding itself upon sharing products with natural, vegan and sustainable formulas, UpCircle also makes a point to share its items in plastic-free and 100% recyclable packaging.
Repurposed Beauty Scrubs
UpCircle's Eco Beauty Range Highlights the Circular Economy
Trend Themes
1. Sustainable Ingredients - Exploring the use of sustainable ingredients in beauty products presents opportunities for disruptive innovation in the eco beauty industry.
2. Circular Economy - Embracing the circular economy model in beauty products opens up new avenues for disruptive innovation in the eco beauty industry.
3. Repurposing Coffee Grounds - Leveraging repurposed coffee grounds in skincare products offers potential for disruptive innovation in the eco beauty industry.
Industry Implications
1. Eco Beauty - The eco beauty industry can capitalize on trends like sustainable ingredients and circular economy to drive disruptive innovation.
2. Skincare - The skincare industry can explore opportunities in repurposing coffee grounds for skincare products to foster disruptive innovation.
3. Packaging - The packaging industry has the potential to innovate by providing plastic-free and recyclable packaging solutions for eco beauty products.