Dunkin' Spiked launched last fall and in preparation for a change of seasons, Dunkin' announced the Dunkin’ Spiked Pumpkin Spice Iced Latte as a convenient twist on a comforting fall favorite. This limited seasonal offering expands Dunkin's line of ready-to-drink line of Spiked Iced Coffees and it puts an adult twist on one of the most comforting and beloved flavors of autumn.
The Dunkin’ Spiked Pumpkin Spice Iced Latte is available through grocery and package stores, offering a sweet way to take the taste of real coffee, pumpkin, vanilla and warming spices to go. This new Spiked Iced Coffee comes in at 6% ABV and features a non-dairy creamer that's vegan-friendly and suitable for those who are lactose intolerant.
Spiked Seasonal Latte Cans
The Dunkin’ Spiked Pumpkin Spice Iced Latte is a Limited Offering
Trend Themes
1. Alcohol-infused Seasonal Beverages - Introducing alcohol into traditionally non-alcoholic seasonal drinks creates a unique product niche that appeals to adult consumers seeking nostalgic yet novel experiences.
2. Vegan Alcoholic Options - The inclusion of vegan-friendly, non-dairy creamers in alcoholic beverages caters to a growing market of health-conscious and lactose-intolerant consumers looking for inclusive drink options.
3. RTD Coffee Cocktails - Ready-to-drink coffee cocktails provide convenience and appeal to busy adults who desire high-quality, flavorful beverages without needing to mix their own drinks.
Industry Implications
1. Alcoholic Beverages - Integration of popular seasonal flavors into alcoholic drinks enhances product diversity and attracts consumers looking for familiar tastes with a twist.
2. Vegan Food and Beverage - Expanding the range of vegan-friendly alcoholic drink options appeals to a growing segment of the market focused on ethical and health-oriented choices.
3. RTD (ready-to-drink) Products - Creating portable, ready-to-drink products that combine popular beverage categories can drive innovation and meet consumer demand for convenient, quality drinks.