As part of Co-Create, a UK-based product creation internship for seasonal ranges, Lush unveiled a Diwali bath product collection with festive bath bombs, shower gels and more.
A standout design from the Lush 2024 Diwali collection is the Diya bath bombshell and melt inspired by the lighting of oil lamps during the festival to attract positivity. The base of the bath product pays homage to traditional decoration, while the middle portion represents oil with a yellow element and a flame shape tops off the design.
Other pieces from one of Lush's latest collections for the end of the year include the Lotus Blossom bath bomb and the Sparkling Light shower gel, both of which share the same warm, spicy scent.
Diwali-Themed Bath Melts
Lush's Diwali Bath Product Collection Was Co-Created with Interns
Trend Themes
1. Festive Bath Products - Lush's Diwali-themed bath melts harness cultural festivities to create seasonal, limited-edition product lines.
2. Intern-created Collections - The Co-Create program allows interns to infuse fresh, innovative ideas into traditional product offerings, resulting in dynamic new collections.
3. Scent-based Experiences - Products like the Lotus Blossom bath bomb and Sparkling Light shower gel enhance user experience through unique, culturally inspired fragrances.
Industry Implications
1. Cosmetics - The inclusion of Diwali-specific products represents a growing trend in culturally themed cosmetics that resonate with diverse consumer bases.
2. Seasonal Products - Limited-edition collections for festivals such as Diwali showcase the potential for seasonal products to meet specific market demands and increase sales.
3. Product Development Internships - Programs like Co-Create highlight the evolving role of internships in driving fresh innovations and real-world product development.