The Love Burger by Lush Layers Bubbly, Sudsy Surprises
Laura McQuarrie — February 6, 2024 — Fashion
References: lush & weare.lush
Lush's Valentine’s Day collection consists of 34 new products, 31 of which are brand-new, including The Love Burger, which offers layers of surprises for bathers. This Valentine's Day gift for the bath serves up "three loved-up courses," starting with a zesty Sicilian lemon burger patty bubble bar, plus rhubarb and custard-scented salad soaps that are nestled between cherry-fragranced bath bomb "buns."
This three-in-one bath gift creates a soothing, fizzy experience with a bath bomb and bubbles with the patty bubble bar, and ultimately helps bathers get squeaky clean with playful soaps in the shape of lettuce and tomato.
This limited-edition Valentine's Gift for bath lovers is vegan and shares the benefits of skin-soothing oils and naturally fragrant essential oils.
This three-in-one bath gift creates a soothing, fizzy experience with a bath bomb and bubbles with the patty bubble bar, and ultimately helps bathers get squeaky clean with playful soaps in the shape of lettuce and tomato.
This limited-edition Valentine's Gift for bath lovers is vegan and shares the benefits of skin-soothing oils and naturally fragrant essential oils.
Trend Themes
1. Customized Bath Gifts - The rise of customized bath gifts allows consumers to personalize their bathing experiences and create unique products tailored to their preferences.
2. Multi-sensory Bath Experiences - The demand for multi-sensory bath experiences drives innovation in bath products that offer a combination of scents, colors, and textures, elevating the overall sensory experience.
3. Vegan and Natural Bath Products - The increasing preference for vegan and natural bath products encourages the development of cruelty-free and environmentally friendly options that prioritize natural ingredients and sustainable practices.
Industry Implications
1. Bath and Body Care - The bath and body care industry can embrace customized bath gifts to cater to the growing demand for personalized and unique bathing experiences.
2. Wellness and Self-care - In the wellness and self-care industry, there is an opportunity to create multi-sensory bath experiences that promote relaxation, stress relief, and rejuvenation.
3. Eco-friendly Products - The eco-friendly products industry can capitalize on the trend towards vegan and natural bath products by offering sustainable alternatives that resonate with environmentally conscious consumers.
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