Disney Photoshoot Brings together Beckham, Beyoncé and Johansson
Disney Photoshoot Brings Together Beckham, Beyoncé And Johansson
Disney has brought in some big names to promote Disney Parks, including David Beckham, Beyoncé amd Scarlette Johansson. The campaign is part of the "Year of a Million Dreams" celebration. The site describes, "Spectacular new images were unveiled today featuring the work of acclaimed photographer Annie Leibovitz, and starring Scarlett Johansson as Cinderella, Beyoncé taking a spin in a giant teacup and David Beckham slaying a dragon.Leibovitz's images also fulfill one of Beckham's "dreams," as the Disney Parks project is his first endorsement since signing a contract to play professional soccer in the United States.In addition to the three debut images, Disney Parks has commissioned more images by Leibovitz that will feature other celebrities in classic, Disney fairy tale settings. " by Disney.
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Industry Implications
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