Tired of seeing the same site you never click in your Google search results, time and time again? You can now remove it, thanks to Google’s recently-launched SearchWiki tool. Available only to logged in Google users, you can now bump up a result or remove it entirely.
Of course, the modifications only affect your own future search results. However, others can see your activity, identified by your nickname--this is where the Wiki aspect really shines. Basically, it’s the community that can come to a consensus about which results matter!
Personalized Search Results
Google Launches SearchWiki
Trend Themes
1. Community-based Search Results - There is an opportunity to create a new search engine with community-based search results and more democratic search algorithms.
2. Personalized Online Experience - There is an opportunity to use personalization tools to create more engaging and unique online experiences for users.
3. User-driven Customization - There is an opportunity to use user-driven customization tools to give users more control over their online experiences.
Industry Implications
1. Search Engines - Search engine companies can use this trend to create more personalized search algorithms and provide more customized search results for users.
2. Online Advertising - Online advertising companies can use this trend to target specific users with customized ads based on their search history and preferences.
3. Social Media - Social media companies can use this trend to create more interactive and engaging user experiences by allowing users to customize their feeds and search results.