The Cheez-It x Usual Wines 'So Extra' Toasty Experience matches up crackers and wine as part of the brand's continued celebrations of its 100th year. Previously, the brand has explored Cheez-It and wine combinations in the past with special snack boxes and now, the 'So Extra' Toasty Experience bundle shares a sparkling matchup.
The bundle contains a Cheez-Itennial Cracker Coupe glass and limited-edition Extra Toasty flavors like Cheez-It Extra Toasty Extra Cheesy, Cheez-It Extra Toasty Extra Spicy and Cheez-It Extra Toasty Cheddar Jack. To keep the pairing of crackers and wine going strong, those who receive the limited-edition bundle can claim a 20% discount on Brut or Mixed Packs via UsualWines.com.
The champagne coupe and cracker bowl combination is an unexpected treat, a memorable experience and a collectible all in one.
Wine-Paired Cracker Experiences
This Cheez-It Experience Focuses on Pairings of Crackers and Wine
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Industry Implications
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