YouTube user Fluff Berry Puff experiments with the texture of Sriracha hot sauce by turning it into an edible gummy. The gummy is designed to look just like the bottle and retain its shape thanks to the addition of gelatine into the condiment that causes the sauce to turn solid.
The edible Sriracha sauce gummy is able to retain its bottle shape by adding gelatine and water to the hot sauce and boiling the mixture. The liquid is then poured back into the bottle where it solidifies in the shape of the container that can be cut away. An edible label is added to complete the realism.
Foodies often seek ways to transform the shape and textures of their favorite foods as a way to express their dedication to trying variants of the product.
Gummied Condiment Bottles
This Sriracha Hot Sauce is Transformed from a Liquid to a Solid Candy
Trend Themes
1. Edible Bottle - There is an opportunity to experiment with the texture of other condiments and create an edible version
2. Transformed Texture - There is a trend towards exploring unique experiences with food textures, providing an opportunity to create new products
3. Realistic Edibles - The trend of realistic looking edible creations is growing, providing an opportunity to cater to this market
Industry Implications
1. Food - Restaurants and food manufacturers can develop similar innovative and visually appealing products
2. Marketing - Brands can use this concept as part of their marketing efforts to attract customers and promote brand loyalty
3. Art - Artists and designers can experiment with the concept of edible product packaging, providing a new and unique artform