The KFC Colonel Grilled Cheese is being offered by the QSR brand in France to offer consumers a new take on the classic comfort food sandwich that has been given a distinctly indulgent overhaul.
The sandwich is made with sandwich bread that has been toasted and filled with a marinated and breaded piece of chicken, cheddar cheese sauce, French mozzarella and caramelized onions. This helps to enhance the flavor and satisfaction level of the traditional grilled cheese sandwich recipe and make it applicable for KFC France patrons who are looking for a different kind of menu option to try.
The KFC Colonel Grilled Cheese is a limited-edition offering that will only be around at participating locations through March 12, 2019.
QSR Comfort Food Sandwiches
The KFC Colonel Grilled Cheese is Only Available in France
Trend Themes
1. Indulgent Comfort Food - Opportunity for QSR brands to innovate by offering indulgent twists on classic comfort food dishes.
2. Limited-edition Menu Items - QSR brands can create buzz and drive customer engagement by introducing limited-edition menu items.
3. International Menu Adaptation - Opportunity for QSR brands to cater to local tastes and preferences by adapting menu items for specific countries.
Industry Implications
1. Quick Service Restaurants (QSR) - QSR brands can leverage the trend of indulgent comfort food to attract customers and drive sales.
2. Food and Beverage - Opportunity for food and beverage companies to create and market limited-edition products for a limited time to generate excitement and increase sales.
3. Fast Food Chains - Fast food chains can explore international menu adaptation to expand their global presence and cater to local tastes.