The Colgate PerioGard system, known for its award-winning gum specialty toothpaste, expanded to include a specially formulated mouthwash that helps prevent gum inflammation and provides long-lasting fresh breath. Colgate's PerioGard Protect mouthwash is effective for killing 99% of bacteria and continually works after brushing to offer 12-hour germ protection—even after eating and drinking.
According to a 2024 survey commissioned by Colgate-Palmolive, when Canadians have irritated gums or see blood after brushing, 39% say they could be doing more to take care of their oral health. The Colgate PerioGard Protect mouthwash is easy to use as a daily rinse to minimize the effects of bacteria and plaque.
This mouthwash naturally pairs well with other products from the system, like gum protection toothpaste and toothbrushes.
Gum Protection Mouthwashes
The Colgate PerioGard Mouthwash Keeps Working After Brushing
Trend Themes
1. Extended Protection Oral Care Products - Products that provide prolonged germ protection, such as mouthwashes that work for hours after use, are gaining favor for their convenience and efficacy.
2. Specialized Dental Health Surveys - Surveys revealing public perceptions of dental health, like the one commissioned by Colgate-Palmolive, highlight market demand for more effective oral care solutions.
3. Holistic Oral Health Systems - Comprehensive oral care systems, which incorporate multiple products working synergistically, are becoming more popular among consumers seeking full-spectrum dental health.
Industry Implications
1. Oral Hygiene - The oral hygiene industry is embracing innovative solutions for prolonged germ protection and enhanced consumer convenience.
2. Health Survey Research - Health survey research is pivotal in identifying consumer needs and guiding the development of targeted healthcare products.
3. Personal Care - Personal care includes a growing segment focused on integrated systems that address multiple aspects of health and hygiene in a cohesive manner.