At CinemaCon 2018, 21st Century Fox announced a new Choose Your Own Adventure film that will allow the audience to determine the outcome of the story. The experience will be controlled using the app CtrlMovie, which first debuted alongside the 2016 film Late Shift. The use of the app in this film allowed viewers to receive seven different endings. This film was originally released as an indie project and Fox's new proposition would be the first time a Choose Your Own Adventure film has been done on this large a scale.
The Choose Your Own Adventure film is still in development, and Chooseco, the original publisher of the Choose Your Own Adventure books, will be serving as a production partner. Fox has yet to announce which book will be adapted to film, but over 180 titles were published by Chooseco under the original run spanning 1979 to 1998.
Interactive Audience Films
Fox's Proposed Choose Your Own Adventure Film Will Let Viewers Decide
Trend Themes
1. Interactive Films - The rise of interactive films opens up opportunities for engaging and immersive storytelling experiences.
2. Choose Your Own Adventure - Adapting Choose Your Own Adventure books into films allows for personalized and interactive narratives, enhancing viewer engagement.
3. Ctrlmovie App - The use of interactive apps like CtrlMovie enables seamless audience participation and control over the storyline in films.
Industry Implications
1. Film Production - Film production companies can leverage interactive technologies to create innovative and personalized movie experiences for audiences.
2. Mobile App Development - The need for user-friendly and feature-rich apps like CtrlMovie presents opportunities for mobile app developers to cater to the growing demand in the interactive film industry.
3. Book Publishing - Book publishers like Chooseco can explore licensing opportunities and collaborate with filmmakers to adapt popular book series into interactive films, expanding their reach to new audiences.