Fish, chips and peas are all classic parts of a quintessential English dish, but they are also the shapes that can be found in this all-chocolate meal from Chococo.
The Chocolate Fish, Chips & Peas treats are made and decorated by hand and packaged in a takeaway-style tray like a fast food dish. As far as the individual items go, the fish itself is made with milk chocolate, while the chips are prepared from white chocolate and the green peas are actually sweet lime-flavored jellybeans.
In addition to being worked into cakes, cookies and other sweet dessert items, chocolate is being molded into food forms that boast ordinarily savory flavors such as hamburgers, fries and other classic fast food items. While the taste of the chocolates themselves are not disrupted, they offer novel ways for consumers to discover a familiar product.
Meal-Inspired Chocolate Sets
Chococo Created a Chocolate Meal Inspired by Fish, Chips and Peas
Trend Themes
1. Food-inspired Chocolates - Disruptive innovation opportunity: Explore the creation of chocolates inspired by popular food dishes to offer consumers novel and unique flavor experiences.
2. Savory Flavored Chocolates - Disruptive innovation opportunity: Experiment with the combination of sweet and savory flavors in chocolates, providing an unexpected and adventurous taste for consumers.
3. Convenience-focused Packaging - Disruptive innovation opportunity: Develop packaging designs that mimic fast food takeaway containers, creating a playful and interactive experience for chocolate consumers.
Industry Implications
1. Confectionery - Disruptive innovation opportunity: Introduce new and unconventional chocolate products to cater to the evolving tastes and preferences of consumers in the confectionery industry.
2. Gourmet Food - Disruptive innovation opportunity: Expand the gourmet food market by combining high-quality chocolate with unique ingredient combinations, appealing to food enthusiasts seeking new culinary experiences.
3. Packaging - Disruptive innovation opportunity: Collaborate with chocolate makers to design innovative packaging solutions that enhance the overall product experience and differentiate brands in the competitive packaging industry.