Many consumers are opting for clean eating lifestyles but are still indulging in their favorite cheat foods more than ever, which is driving new product releases like the Sonic Chocolate Chip Cookie Dough Custard Concrete treat.
The new frozen treat from Sonic is made using the brand's creamy custard that has been mixed with a hefty serving of chocolate chip cookie dough for a snack that needs to be eaten with a spoon. The new dessert from the QSR brand is limited-edition and likely only available at participating locations for the summer months.
The Sonic Chocolate Chip Cookie Dough Custard Concrete treat is blended with ample amounts of ingredients with the use of custard over soft serve ice cream being a different take on dessert options at fast food restaurants.
Custard-Infused Frozen Treats
The Sonic Chocolate Chip Cookie Dough Custard Concrete is Indulgent
Trend Themes
1. Clean Eating Indulgence - Opportunity to develop more clean eating-friendly indulgent treats for consumers.
2. Limited-edition Frozen Treats - Potential to create limited-edition frozen treats to drive excitement and sales.
3. Innovative Dessert Options - Scope to experiment with non-traditional dessert options at fast food restaurants.
Industry Implications
1. Frozen Treats Industry - Chance to explore new flavors and combinations in the frozen treats market.
2. Fast Food Industry - Opportunity to introduce unique and indulgent dessert options in fast food chains.
3. Custard-based Desserts Market - Potential to attract customers by offering custard-based variations of popular desserts.