Smashburger is kicking off summer with the launch of a new burger called the Cheesy Caramelized Onion Smash, as well as three tasty new milkshakes.
The new Cheesy Caramelized Onion Smash is an onion-heavy burger that starts with a Certified Angus Beef topped with melted cheddar cheese, aged Swiss cheese, caramelized onions, tomatoes, lettuce, and mayo. For even more onion flavor, the burger is served on a toasted onion bun. Customers also have the option to swap the Angus Beef patty for a Grilled Chicken, Crispy Chicken, Turkey Burger Patty or Black Bean Patty.
A perfect pairing for the new Cheesy Caramelized Onion Smash burger, Smashburger is also serving up three new summer-ready milkshakes: Tangerine Dream, S’mores made with Ghirardelli, and Reese’s Pieces Cookie Dough.
Loaded Caramelized Onion Burgers
Smashburger Has a New Cheesy Caramelized Onion Smash Burger
Trend Themes
1. Gourmet Fast Food - Creating elevated and customized menu items that utilize high-quality, gourmet ingredients to attract customers seeking upscale fast food experiences.
2. Menu Item Pairings - Offering complementary menu items that can be upsold to customers in addition to their main dish to increase sales and revenue.
3. Health-conscious Options - Providing menu options for customers who prioritize healthy eating habits, including vegetarian, grilled, and low-carb options.
Industry Implications
1. Fast Food - The fast food industry can benefit from incorporating high-quality ingredients and customizable options to attract health-conscious customers and offer elevated dining experiences.
2. Dairy and Beverage - Dairy and beverage companies can capitalize on the trend of offering complementary items such as milkshakes that pair with specific menu items to increase sales and revenue.
3. Grocery and Meat - Grocery and meat industries can improve sales by offering high-quality meat options, such as Certified Angus Beef, for use in gourmet fast food offerings and customizable menu items.